The cliché of all time is also one of the universal truths: balance is always the key!


Whether you’re the most centered yogi, a Zumba enthusiast, a diehard CrossFit fan, or you simply work out at the gym all week and try to eat clean, we’re here to tell you that it’s okay to indulge every once in a while. Having a cold brew or two during the weekend isn’t going to knock you out of balance. We're not robots!


Alright, alright, we’ll try not to nag too much, but if you’re an athlete, or someone who is simply health-conscious and careful with what you consume, head over to your nearest grocer or convenience store for a pack of Michelob ULTRA Pure Gold light lager—the only USDA organic beer in the United States with only 85 calories and 2.5 carbs.


The Michelob ULTRA team is ecstatic with how well-received Pure Gold has been throughout the country since it was first introduced in 2018. It is light, refreshing, triple-filtered and brewed with no artificial colors or flavors. It’s inspired by nature and meant to be enjoyed by anyone who wants to connect back with nature or maintain balance in their lives.


If you’re in our L&F Distributors markets, make sure you’re following us on Facebook and be on the look-out for local Yoga, Zumba or CrossFit pop-up sessions or studios that are hosting a Pure Golden Hour after a great work-out—this is how you Experience Pure Gold.

L&F McAllen / L&F Harlingen / L&F Laredo / L&F Corpus Christi / L&F Beeville / L&F El PasoL&F Roswell